How to Avoid Marketplace Scams in Australia
Online marketplaces like Facebook Marketplace, Gumtree, and eBay have become popular platforms for Australians looking to buy and sell second-hand goods. While these platforms offer convenience, they also attract scammers looking to exploit unsuspecting users.
With online shopping scams on the rise, it's more important than ever to learn how to protect yourself. This guide will help you stay safe when shopping online, especially on peer-to-peer platforms like Facebook Marketplace.
According to the ACCC’s National Anti‑Scam Centre and Scamwatch data, Australians lost about $2.18 billion to scams in 2025, with many of those involving online marketplace fraud. Scammers take advantage of the casual nature of peer-to-peer selling platforms, using fake profiles, counterfeit receipts, and phishing links to steal money or personal details.
Whether you’re buying a used iPhone or selling furniture, knowing the warning signs can help you avoid becoming a victim of online fraud.
Common Facebook Marketplace Scams to Watch Out For
1. Fake Listings and Too-Good-to-Be-True Prices
Scammers often lure buyers with items listed far below market value. If something seems too good to be true, it probably is.
2. Fake Payment Confirmations
Sellers are sometimes tricked by buyers who send fake bank transfer receipts or screenshots, claiming payment has been made. Always check your bank account directly to confirm cleared funds.
3. Overpayment Scams
The scammer sends a fake overpayment and asks for a refund of the difference. After the refund is sent, the original payment bounces or is reversed.
4. Impersonation of Delivery Services
Some scammers pretend to be from Australia Post or a courier service. They’ll send a fake delivery link asking for personal details or payment info.
5. Phishing Links and Fraudulent Messages
Scammers may send links via Messenger or SMS directing you to fake login pages to steal your credentials or personal information.
Top 8 Tips to Avoid Online Marketplace Scams
1. Meet in a Safe, Public Location
When possible, meet the buyer or seller in person. Choose public, well-lit places. Many police stations now offer safe exchange zones.
2. Use Secure Payment Methods
Stick to PayID, bank transfers, or cash when meeting face-to-face. Avoid sending money before seeing the item or using payment platforms that offer little buyer protection.
3. Verify Buyer and Seller Profiles
Check for signs of fake profiles such as newly created accounts, stock images, or suspicious messaging. A genuine user will usually have a history of past activity.
4. Avoid Upfront Payments
Scammers often request full payment before delivery. Always inspect the item first, especially for high-value products like electronics, vehicles, or appliances.
5. Never Share Personal or Financial Information
Don’t give out your bank details, driver’s licence, passport, or other personal information to strangers online.
6. Be Wary of High-Pressure Tactics
If someone is rushing you to make a decision or threatening to sell to someone else, it may be a scam. Trust your instincts and take your time.
7. Report Suspicious Behaviour
Report scams directly through Facebook Marketplace or the platform you’re using. You can also file a report at Scamwatch.gov.au.
8. Stay Informed About the Latest Scams
Follow reliable sources like the Australian Cyber Security Centre (ACSC) or your bank’s fraud alerts to stay up to date on the latest scams and tactics.
What to Do if You’ve Been Scammed
If you believe you’ve been scammed on Facebook Marketplace or another platform, contact your bank immediately. Prompt action can help prevent further loss and may increase the chances of recovering funds.
You should also:
- Report the scam to Scamwatch
- Notify the platform where the scam occurred
- Consider contacting IDCARE if your identity details have been compromised
Helpful Resources for Online Shopping Safety
- Scamwatch – Report a Scam
- Australian Cyber Security Centre – Scam Alerts
- eSafety – Online Marketplace Tips
Stay Safe and Shop Smart
While Facebook Marketplace scams and other online shopping scams are becoming more common in Australia, knowing what to look out for can make all the difference. Use these tips to help protect your money, your identity, and your peace of mind.
Need Help?
Contact us on 13 77 28 Monday to Friday 8:45am to 4:30pm.
